The Pyramid.
Format
Live Gameshow
Role
Game Designer & Writer
Client
Cove Seal Bay | JR Creative Group
Single-Player Primetime Gameshow for Live Resort Audiences
Every night, one audience member steps up to face The Pyramid: a five-level board hiding prizes behind some doors and nothing behind others. Clear a row, and the choice is simple: walk away with your winnings, or keep climbing and risk losing everything. The odds start at 50/50 and drop to 1-in-6 at the top floor. It takes just 20 minutes. By Row 3, every eye in the room is glued to the stage. By Row 4, complete strangers are arguing over what the player should do next.
I designed it to bring primetime TV energy into a live room. The rules take 30 seconds to explain; the tension takes care of the rest.
REACH.
Running nightly across two venues at Cove Seal Bay throughout the 2026 season
Designed for families, international guests, and anyone who has ever scratched a lottery ticket
Why It Works.
One player on stage means the whole room has skin in the game
The climb has a natural shape — slow start, rising stakes, genuine jeopardy at the top
Cash Out or Climb On is the simplest decision in gameshow design and one of the most effective
The format never frames an empty door as losing — the language keeps the room warm and the player's dignity intact
Runs 15 to 25 minutes and plays across two venues simultaneously on offset schedules
Works every night of a season without anyone getting bored of it